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Pradeep Chordia

Name: Pradeep Chordia

Designation: Director and Chief Strategist

Pradeep Chordia is the Director and Chief Strategist of Autodrome. He has an engineering degree from the University of Madras; a master’s degree in computer engineering from The Ohio State University; and a degree in business management from The Wharton School, University of Pennsylvania.


Having previously worked at Intel Corporation as Senior Design Engineer and at iCelero as the Director of Hardware Design, he has over eighteen years of experience in corporate strategy and roadmap, finance, accounting, human resources, business management, engineering management, marketing, online operations and strategy.


An all-rounder who brings a wealth of experience to the automobile industry, he has created a strong and focused team and has collaborated across all stakeholders for collective growth. He defined and implemented specific growth initiatives through corporate-owned stores, direct online retail and B2B operations.


He rolled out processes to create a well-structured organisation that is capable of scaling up in a largely unorganised sector. He is a huge fan of thriller and slapstick comedy movies, skiing, vacations and tennis.


Specialty: Strategy, Processes & Organisation structure, Technology, Public Relations


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